Rumble of
the Future
A location-based story experience for Maui
A participatory game rooted in Hawaiian history, water, and ʻāina — designed to transform visitors into stewards through ghost stories, kuleana, and real community action.
A civic mythology engine
disguised as a ghost walk
Rumble of the Future is a location-based alternate reality experience set across Central Maui — from Māʻalaea Harbor to ʻĪao Valley, from the Puʻunēnē mill ruins to the Waiheʻe Coastal Dunes. Players follow ghost characters anchored in real places and documented history, earning kuleana — responsibility and right — to access increasingly sacred community experiences.
The experience works at three levels. For visitors: an atmospheric way into Maui’s layered history. For local businesses: a foot traffic and storytelling ecosystem. For community organizations: a pipeline that delivers visitors who have already demonstrated the values needed to participate meaningfully.
The game does not end when you finish it. It ends when you show up.
Every ghost is a story and a puzzle. The city becomes the storyteller. Players become something other than tourists.
Rumble of the Future — original thesis, Interaction-Ivrea, 2006An island’s layers,
opened one by one.
The pack architecture is one of the most important co-creative decisions this project will make — and it is deliberately not made here. These are research-informed seeds, not blueprints.
Not points. Not badges.
Kuleana.
The central innovation: replacing conventional game progression with the Hawaiian concept of kuleana — responsibility and right, earned together. Players do not level up by completing tasks. They build standing by demonstrating respect, contributing knowledge, and showing up in person.
This is not a finished thing
seeking approval. It is an
open architecture seeking builders.
Rumble of the Future needs cultural directors, story architects, community liaisons, technology partners, and funders who see what this could become. If that’s you — or if you see something this project shouldn’t do — the conversation is equally open.